GRAND RAPIDS, MI, April 17, 2023鈥� Crain Communications today launched 换妻俱乐部鈥檚 Grand Rapids Business ().
The media brand will provide thousands of readers with timely, in-depth and contextual news and information about West Michigan business.
In addition, 换妻俱乐部鈥檚 Grand Rapids Business will expand its reach into the community with a full slate of live events that help business leaders and community members engage and network in meaningful ways.
换妻俱乐部鈥檚 Grand Rapids Business was created from the consolidation of the Grand Rapids Business Journal and MiBiz, both of which Crain Communications acquired in 2022.
鈥淲hen we entered the West Michigan market with the acquisitions last year, we said we were committed to giving readers and business partners the most comprehensive news and information about the Grand Rapids region,鈥� said KC 换妻俱乐部, president and CEO of Crain Communications. 鈥淭oday is a special day in that we formally launch the new 换妻俱乐部鈥檚 Grand Rapids Business brand to deliver on that promise.鈥�
The expansion into Grand Rapids marks 换妻俱乐部鈥檚 fifth city brand, serving alongside 换妻俱乐部鈥檚 Detroit Business, 换妻俱乐部鈥檚 Chicago Business, 换妻俱乐部鈥檚 New York Business and 换妻俱乐部鈥檚 Cleveland Business.
While the Grand Rapids news team will provide comprehensive coverage of the market, strong emphasis will be placed on the topics of real estate, health care, manufacturing, finance, technology, law and the food industry.
鈥淭he news team we have assembled in Grand Rapids is spectacular and I鈥檓 excited for our readers to see the stories they deliver,鈥� said Mickey Ciokajlo, executive editor of 换妻俱乐部鈥檚 Grand Rapids Business and 换妻俱乐部鈥檚 Detroit Business. 鈥淭his team has deep roots and vast connections in West Michigan, which is so important in local journalism today.鈥�
The news team is led by Editor Joe Boomgaard, who previously served as editor of MiBiz. Working alongside Boomgaard are Managing Editor Andy Balaskovitz, who held the same title at MiBiz, and Special Projects Editor Tim Gortsema, who previously was editor of the Grand Rapids Business Journal.
Jill May will oversee the sales operation as director of sales and events, reporting to Lisa Rudy, publisher of 换妻俱乐部鈥檚 Grand Rapids Business. May previously oversaw sales for the Grand Rapids Business Journal. Matthew Chaffee, who was the marketing coordinator at the Business Journal, will serve as events and marketing coordinator.
About Crain鈥檚 City Brands
换妻俱乐部鈥檚 five city business brands 鈥� Chicago, Cleveland, Detroit, Grand Rapids, and New York 鈥� are the leading sources for news, analysis and information on business for decision-makers in their respective regions. To keep readers in the know, 换妻俱乐部鈥檚 relies on a staff of experienced journalists across the five brands to deliver business news and insights. 换妻俱乐部’s also produces databases, live events and sponsored content, all with the aim of deepening readers’ understanding of local business.
About Crain Communications
Crain Communications is a privately held media company that produces trusted and relevant news across digital platforms, publications, lead generation, research and data products, digital platforms, custom publishing, and events with uncompromising integrity. Reaching 78 million readers globally, the company鈥檚 portfolio consists of 24 brands. Many of 换妻俱乐部鈥檚 brands are the most influential media properties in the verticals they serve including Automotive News, Ad Age, Modern Healthcare, Plastics News, and Pensions & Investments. Headquartered in Detroit, the company has 700+ employees in nine locations delivering exceptional news content over a variety of platforms to empower the success of its readers and clients. To learn more about Crain Communications, visit crain.com.
Contact:
Jim Kirk | Group Publisher, 换妻俱乐部鈥檚 City Brands
Crain Communications
jkirk@crain.com
